{"product_id":"new-2026-shincha-yamakai-sencha-fujieda-shizuoka-50g-naturally-grown","title":"NEW - 2026 SHINCHA Yamakai Sencha, Fujieda; Shizuoka, 50g. Naturally Grown.","description":"\u003cp\u003e\u003cspan\u003eNEW - Yamakai Sencha. 2026 Shincha (1st Harvest). Naturally grown with no synthetic pesticides or fertilizers on the Kinezuka Family Farm.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eOrigin: Fujieda, Shizuoka Prefecture.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eCultivar: Yamakai\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe Yamakai cultivar, also known as Shizu-7166, was developed in Shizuoka Prefecture and registered in 1967. The cultivar is used in Sencha, Kabusecha, and Gyokuro production and is generally known for a rich umami presence, and for a fruity aroma and taste reminiscent of melons or berries.\u003cem\u003e\u003cstrong\u003e \u003c\/strong\u003e\u003c\/em\u003eThis offering from Fujieda, Shizuoka Prefecture, also has the classic sweet\/tart raspberry-like flavor and aroma. A lower temperature is good for this tea to enjoy the sweetness and to not draw out too much astringency (unless that's your preference.) The color is a light green at low temperature, but it still has a full body and pleasant floral\/sweet aroma. It is nice and smooth, but with a finish that is slightly tart and astringent, also reminiscent of red berries, carrying through to four single (110ml) infusions. This is our first time to offer a Yamakai tea, and we are pleased to have it be this fine example from the Kinezuka Farm in Fujieda, Shizuoka. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eTenth-generation tea farmer Toshiaki Kinezuka was a pioneer of organic tea farming in Shizuoka Prefecture, which grows the largest prefectural share of tea in Japan. Starting natural farming methods in 1976, his dedication and practices have continued with his family, and have spread to other farmers and consumers in the region. From the family's website, \"\u003cem\u003eIt took three years of hard work before finally getting a harvest that met his standards for quality, but thanks to a dedicated group of consumers and collaborators, he was able to persevere through the first few years and fulfill his dream of creating an entirely organic tea company. In the time since, he has continued to study how to maintain the highest standards of environmental stewardship while producing great tea. He has drawn other local farmers into the organic tea cooperative, and actively pursued the spread of sustainable tea production in Shizuoka, Japan, and the entire world. This practice now continues with his children and grandchildren\u003c\/em\u003e.\"\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Charaku Fine Japanese Tea","offers":[{"title":"Default Title","offer_id":58057498853679,"sku":null,"price":12.75,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0778\/9464\/8111\/files\/YAMAKAI.FUJIEDA.LEAF.jpg?v=1781039236","url":"https:\/\/charaku-tea.com\/products\/new-2026-shincha-yamakai-sencha-fujieda-shizuoka-50g-naturally-grown","provider":"Charaku Fine Japanese Tea","version":"1.0","type":"link"}